At SEVEN, we’re always on the lookout for destinations that offer something truly special for corporate groups and incentive travel. On a recent FAM trip hosted by Pearl Representation and TimeChange DMC, we had the opportunity to experience Copenhagen first-hand, and it didn’t take long to understand why this Scandinavian gem has become one of Europe’s most captivating destinations for business events and incentives.

From the moment you arrive, Copenhagen exudes a sense of calm confidence. Everything just works, from the smooth airport transfer to the seamless check-in at the stylish Copenhagen Island Hotel. It’s a city designed for people: easy to navigate, sustainable at heart, and brimming with creativity.
Our trip began with a welcome reception overlooking the harbour, followed by a guided beer walk through the city’s lively craft beer scene, the perfect icebreaker for groups to connect in an authentic, local way. Evenings were spent exploring the cobbled streets of Nyhavn and dining in beautifully repurposed spaces, such as Maven, a restaurant housed inside a former church. It’s these kinds of shared experiences that transform incentive trips into lasting memories, where colleagues become teammates, and teammates become friends.

Copenhagen blends functionality with flair and nowhere is that more evident than in its event venues. From the contemporary elegance of the Mogens Dahl Concert Hall to the breathtaking views from Almanak restaurant at the Danish Opera House, the city offers a variety of settings that inspire collaboration and creativity. The Danish Architecture Center provided another highlight, a space that champions innovation, sustainability, and design thinking, offering plenty of ideas for forward-looking corporate events. Whether it’s a product launch, strategy meeting, or incentive reward, Copenhagen provides the perfect backdrop for meaningful engagement.

Copenhagen’s beauty lies in its balance: sophistication meets simplicity, and energy meets ease.
Our hosts at TimeChange DMC curated an itinerary that brought the destination to life – from a serene harbour sauna dip (yes, we joined the locals for a bracing swim!) to a creative painting workshop at the Royal Copenhagen Flagship Store, where teams can connect through hands-on creativity.
A short drive north led us to Kronborg Castle, the UNESCO-listed setting for Shakespeare’s Hamlet, and later to Marienlyst Hotel, a seaside retreat where “hygge” that uniquely Danish concept of coziness and connection is woven into every detail. With ocean views, award-winning spa facilities, and warm Nordic hospitality, it’s the ideal setting for groups to unwind and reflect after a productive trip.
No trip to Copenhagen would be complete without stepping into the magic of Tivoli Gardens. With its twinkling lights, beautifully manicured gardens and nostalgic charm, it creates the perfect moment for teams to unwind, connect and simply enjoy being together. An evening here is guaranteed to add a touch of wonder to any incentive programme.

Copenhagen ticks every box for modern incentive travel:
At SEVEN, we know that every company and every team is unique. With our incentive travel service, we work closely with clients to craft bespoke itineraries that align with your goals, culture, and budget drawing on our own first-hand experience and trusted supplier relationships.
Copenhagen is more than just a destination; it’s a mindset. It encourages connection, creativity, and a sense of balance and all the things that make teams thrive.
Feeling inspired? Whether you’re planning an incentive reward, corporate retreat, or creative offsite, our team at SEVEN would love to help you explore what Copenhagen (and the wider Nordics) has to offer.
Get in touch: hello@sevenevents.co.uk