The brief
Just Eat was launching its new corporate offering, Just Eat for Business, and required an event that would introduce the brand to prospective clients in an engaging and memorable way. Combining product discovery, networking and live food experiences, SEVEN designed an event that brought the new proposition to life while creating meaningful connections with the sales team.
The details
SEVEN developed the creative concept “Just Meet for Business”, creating a distinctive event identity that positioned the launch as more than a product showcase. Every element of the experience was designed to reflect the new brand proposition, encouraging guests to connect, discover and experience the service first-hand.
Working from a blank canvas venue in Shoreditch, we transformed the space into an immersive office-inspired environment that mirrored the modern workplace. From branded arrival experiences and live product demonstrations to interactive food stations featuring a range of restaurant partners, the guest journey was carefully curated to showcase how Just Eat for Business fits seamlessly into everyday working life.
Bringing together expertise across creative, production and digital, SEVEN designed and delivered a fully integrated brand experience. From the initial creative concept and immersive environment to branded content, technical production, supplier management and onsite event delivery, every element worked together to create a memorable launch that reflected the new Just Eat for Business proposition.
The result
The result was a cohesive brand experience that not only introduced the new service but brought the Just Eat for Business proposition to life in a memorable and engaging way.
Thank you, thank you, thank you. The event went beyond our expectations. It was very clear it was in the hands of professionals – you seamlessly brought the event to life. When are we doing the next one!