The brief
Each year, SEVEN designs and delivers our clients flagship European sales incentive programme, rewarding the company’s highest-performing team with an unforgettable travel experience.
For this edition, we created a luxury incentive along the spectacular Côte d’Azur, combining exclusive Monaco Grand Prix hospitality with the very best of the French Riviera. From private helicopter arrivals into Monaco and Michelin-starred dining to sailing the Mediterranean and exploring picturesque Provençal villages, every moment was designed to surprise, reward and inspire.
The details
Designed to balance luxury, adventure and authentic local experiences, the four-day itinerary immersed guests in the glamour of the French Riviera from the moment they arrived. The programme began with private helicopter transfers into Monaco, where guests enjoyed exclusive hospitality overlooking the Monaco Grand Prix from the Caravelles Terrace.
The following days showcased the very best of the Côte d’Azur, with a private catamaran cruise to Saint-Jean-Cap-Ferrat, beachside dining at Plage de Passable, a Michelin-starred dinner at Alain Llorca and a Citroën Méhari rally through the Provençal countryside, including stops in Grasse and Antibes.
The incentive concluded with an elegant evening at the legendary Café de Paris in Monaco, followed by an unforgettable visit to the Monte-Carlo Casino, before a final morning discovering Nice.
The programme delivered an unforgettable reward that perfectly celebrated success while showcasing the very best of the French Riviera. Receiving outstanding feedback from attendees, it further reinforced the “In It 2 Win It” incentive as one of our clients most aspirational employee rewards.
The trip was amazing; everything was beyond expectations. The organisation, the hotel, program, meals and the brilliant guides. Thanks a lot for a such special trip