The brief
An annual event SEVEN deliver for Telefónica Tech, which showcased their ongoing strategy for the business to colleagues. Having worked with Telefónica Tech for over 5 years and seen them through mergers and acquisitions, we have helped them to shape and develop this flagship Kick-off conference that has become the company’s crucial internal kick-off for the year.
The details
SEVEN delivered a hybrid event across London (500), Glasgow (150), Belfast (120), and online. Building on “Transforming Together,” the theme evolved to “Stronger Together,” aligning with post-merger business evolution.
The goal was unity and inclusivity. London’s Queen Elizabeth Hall hosted the main event with a striking LED cube and largest-ever screen. Dynamic content included keynotes (Simon Weston), panels, and case studies. Satellite events mirrored branding and broadcast key content with regional panels. An awards celebration and branded mini golf enhanced engagement.
The conference exceeded engagement objectives with high event and remote satisfaction, positive feedback on speakers and regional panels, and improved strategic understanding and inclusivity. ESG was supported by minimizing travel and prioritizing virtual access.
“Thank you for all your hard work, teamwork, dedication and support to enable us to collectively deliver the most incredible Kick Off event, across 3 locations and online – everyone is saying that it was the best ever, and that’s really saying something given just how good last year’s event was, somehow we managed to take it to a whole other level again! It has been a real pleasure working with you all, to plan and deliver this event, like an extension of our team.”